Project

Direct Door 2026

Direct Door 2026

Allianz Direct

Alfred International

Campaign film

Project description

For Allianz Direct, I produced the Direct Door campaign at Alfred International, featuring Willie Wartaal. A broad, multi-channel production spanning TVC, online video, social content and campaign photography.

As Agency Producer, I was responsible for the production from start to finish: translating the creative concept into a production approach, managing planning and budgets, coordinating the shoot and overseeing post-production through edit, VFX, grading, music and audio. I also coordinated usage rights and final delivery across all campaign assets.

The result was a playful, high-energy campaign built around one central idea, translated consistently across multiple formats and channel

Project information

Role

Agency Producer

Deliverables

Campaign film, social content, photography

Campaign gallery

CREDITS

Client — Allianz Direct
Agency — Alfred International
Creatives — Jeroen van de Sande & Rogier Mahieu
Account — Sabine van Pareren
Production — Pink Rabbit
Director — Ismaël ten Heuvel
Photography — Melis Mekking
Post-production
— Editors Amsterdam & Ton Habraken
Music
— Willie & Vlado

Next Project